ABSTRAK Nama : Danang Wahansa SugiartoProgram Studi : Ilmu Kesehatan MasyarakatJudul : Hubungan Smoking Media Literacy dengan Status Merokok Siswa SMANegeri di Wilayah Kecamatan Purwakarta Kabupaten PurwakartaTahun 2018Pembimbing : Dr. Dian Ayubi, SKM, MQIHDi Indonesia, tren usia mulai merokok paling banyak ada pada remaja rentang usia 15-19 tahun, yang merupakan usia SMA. Di Kabupaten Purwakarta, jumlah proporsi perokok lebih tinggi dibanding angka provinsi. Diketahui bahwa paparan media sangat berpengaruh terhadap inisiasi remaja untuk merokok. Dikembangkanlah suatu konsep strategi pengendalian tembakau berbasis sekolah, yaitu literasi media smoking media literacy [SML] . Tujuan penelitian ini adalah mengetahui hubungan SML dengan status merokok siswa SMA negeri di wilayah Kecamatan Purwakarta Kabupaten Purwakarta setelah jenis kelamin, pendidikan orang tua, parenting, orang terdekat yang merokok orang tua, saudara kandung, dan teman sebaya , capaian prestasi di sekolah, depresi, self-esteem, sifat memberontak, dan sifat mencari sensasi dikendalikan. Penelitian ini merupakan penelitian kuantitatif dengan desain cross-sectional yang dilaksanakan pada April-Mei 2018 di Kecamatan Purwakarta Kabupaten Purwakarta. Data dikumpulkan dengan kuesioner yang diisi sendiri oleh responden yang berjumlah 310 siswa-siswi SMA negeri. Hasil penelitian menunjukkan bahwa terdapat 14,2 responden yang berstatus merokok. Nilai rata-rata skor SML responden adalah 68,94. Hasil regresi logistik ganda menunjukkan bahwa ada hubungan bermakna antara SML dengan status merokok setelah jenis kelamin, saudara yang merokok, teman sebaya yang merokok, capaian prestasi di sekolah, dan sifat memberontak dikendalikan nilai p = 0,048; CI = 1,008-7,085 . Perlunya pendidikan dan pemahaman literasi media, promosi kesehatan dengan pendekatan media sosial, dan lebih menggalakkan upaya kesehatan dengan pendekatan keluarga dapat mengurangi penggunaan rokok pada remaja.Kata kunci: literasi media, merokok, smoking media literacy, remaja, siswa SMA ABSTRACT Name Danang Wahansa SugiartoStudy Program Public Health ScienceTitle Association of Smoking Media Literacy and Smoking Status of PublicHigh School Students in Purwakarta District Purwakarta Regency 2018Supervisor Dr. Dian Ayubi, SKM, MQIHIn Indonesia, the trend of age to start smoking is most prevalent in adolescents rsquo age range 15 19 years, which is the age of high school. In Purwakarta Regency, the number of proportion of smokers is higher than the provincial rate. It is known that media exposure is very influential factor on the initiation of adolescents to smoke. Therefore, a concept of school based tobacco control strategy was developed, namely media literacy smoking media literacy SML . The purpose of this research is to know the relation of SML with smoking status of public high school students in Purwakarta District Purwakarta Regency after controlled by sex, parent education, parenting, parents, siblings, and peers who smoke, school achievement, depression, self esteem, rebelliousness, and sensation seeking. This research used a quantitative research with cross sectional design conducted in April May 2018 in Purwakarta District Purwakarta Regency. Data were collected by self administered questionnaires with 310 students of public senior high school. The results showed that there were 14.2 of respondents who had smoking. Mean of SML score was 68.94 on a scale of 100 . The result of logistic regression showed that there is a significant correlation between SML and smoking status after controlled by sex, sibling who smoke, peers who smoke, school achievement, and rebelliousness p value 0,048 CI 1,008 7,085 . The need for education and understanding of media literacy, health promotion with media social approach, and further promoting health efforts with family approaches may reduce smoking use in adolescents.Keywords media literacy, smoking, smoking media literacy, adolescents, high schoolstudents |