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Analysis of interaction between preferences and intention for determining the behavior of vehicle maintenance pay as a basis for transportation road safety assessment

Guritnaningsih , Tri Tjahjono (Faculty of Engineering, Universitas Indonesia, 2016)

 Abstrak

In transportation science, the individual’s willingness to pay (WTP) to decrease the number of fatal traffic accidents is one approach to determining the value of road safety (VRS). Such an approach can be performed with the stated preference method, which refers to the concept of preferences contained in microeconomic theory. The concept explains that humans’ behavior is based on their preferences. Researchers have criticized this method because an individual’s preference does not necessarily reflect one’s behavior (B). However, in psychology, this is known as the theory of planned behavior (TPB), which states that human behavior is formed on the basis of intention (I). Until now, VRS determination has lacked an instrument to control the suitability of preference value, which respondents may provide in contrast to their actual behavior; therefore, VRS determination is exposed to potential bias. The purpose of this research is to make intention an instrument for controlling and analyzing the interactions between the preferences and intentions of road users in determining the behavior of paying for vehicle maintenance as a basis for determining VRS. The analytical technique used to analyze the interaction is Structural Equation Modeling (SEM). The research data was obtained through the distribution of a survey form regarding the preferences and intentions of toll road users in Indonesia. The number of samples in this research model were 250 respondents, consisting of 175 men and 75 women who met the criteria for research subjects. Based on the SEM analysis, I had a more significant effect on B than on WTP (63.1% > 35.2%) in correcting the determination of VRS.

 Metadata

No. Panggil : UI-IJTECH 7:1 (2016)
Entri utama-Nama orang :
Subjek :
Penerbitan : Depok: Faculty of Engineering, Universitas Indonesia, 2016
Sumber Pengatalogan : LibUI eng rda
ISSN : 20869614
Majalah/Jurnal : International Journal of Technology
Volume : Vol. 7, No. 1, January 2016: Hal. 105-113
Tipe Konten : text
Tipe Media : unmediated
Tipe Carrier : volume
Akses Elektronik : https://doi.org/10.14716/ijtech.v7i1.1363
Institusi Pemilik : Universitas Indonesia
Lokasi : Perpustakaan UI, Lantai 4 R. Koleksi Jurnal
  • Ketersediaan
  • Ulasan
No. Panggil No. Barkod Ketersediaan
UI-IJTECH 7:1 (2016) 08-23-20431532 TERSEDIA
Ulasan:
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