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Ditemukan 179722 dokumen yang sesuai dengan query 20347532
Pengaruh brand alliance terhadap brand equity brand preference dan purchase intention dalam industri laptop = The effect of brand alliance on brand equity brand preference and purchase intention on the laptop industry
Pengarang : Andi Ramadhani Akbar, author
No. Panggil : S46975
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Analisis pengaruh brand placement acceptance dan brand recall terhadap preference intention to purchase dan loyalty (studi kasus : film cinta brontosaurus) = Analysis of effect of brand placement acceptance and brand recall on preference intention to purchase and loyalty (case study cinta brontosaurus movies)
Pengarang : Irma Fitriyani, author
No. Panggil : T-Pdf
Jenis Koleksi : UI - Tesis Membership
Lokasi : Universitas Indonesia Library
Pengaruh store image dan store brand price image terhadap store brand purchase intention studi kasus: Private Brand Carrefour = The effects of store image and store brand price image on store brand purchase intention study on Private Brand Carrefour
Pengarang : X`tyna Martha, author
No. Panggil : S45024
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Pengaruh Brand Extensions Terhadap Brand Equity Rans Entertainment = The Effect of Brand Extensions Towards the Brand Equity of Rans Entertainment
Pengarang : Kevin Rosul, author
No. Panggil : S-pdf
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
The effect of traditional advertising and social media communication on consumer based brand equity and purchase intention. Case study of FMCG cosmetics industry in Indonesia (Maybelline, Revlon, Wardah) = Pengaruh iklan tradisional dan media sosial terhadap consumer based brand equity dan purchase intention. Kasus: industri kosmetik FMCG di Indonesia (Maybelline, Revlon, Wardah)
Pengarang : Dewa Ayu Kalyana Putri, author
No. Panggil : S65103
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Pengaruh Green Brand Positioning, Green Brand Knowledge, dan Attitude Toward Green Brand terhadap Green Product Purchase Intention (Studi pada Sejauh Mata Memandang) = The Effect of Green Brand Positioning, Green Brand Knowledge, and Attitude Toward Green Brand to Green Purchase Intention (Study on Sejauh Mata Memandang)
Pengarang : Syafira Aslikhati Pratama, author
No. Panggil : S-pdf
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
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