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Ditemukan 222854 dokumen yang sesuai dengan query 20365191
Pengaruh international celebrity endorser dan brand credibility terhadap keputusan pembelian jasa (studi kasus celebrity endorser pada iklan televisi maskapai Penerbangan Garuda Indonesia) = The effect of international celebrity endorser and brand credibility towards purchasing decision (case study celebrity endorser in Garuda Indonesia s television advertising)
Pengarang : Elfath Mukhlisa, author
No. Panggil : T-Pdf
Jenis Koleksi : UI - Tesis Membership
Lokasi : Universitas Indonesia Library
Pengaruh Celebrity Trust terhadap Advertising, Brand dan Corporate Credibility: Studi Pada Celebrity Endorser Nasional dan Internasional = The Effect of Celebrity Trust on Advertising, Brand and Corporate Credibility: Study on National and International Celebrity Endorsers
Pengarang : Mutia Nurazizah Rachmawati, author
No. Panggil : S-pdf
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Analisis pengaruh sikap konsumen terhadap kredibilitas endorser, merek, dan intensi pembelian sehubungan dengan celebrity endorsement = Analysis of consumer's attitude effect to credibility endorser. brand, and purchase intention related to celebrity endorsement
Pengarang : Shoffan Ardhika Wijoyo, author
No. Panggil : S70046
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Pengaruh citra celebrity endorser pada brand image terhadap purchase decision : studi kasus endorser Ariel "Noah" pada produk XL Bebas = Influence celebrity endorsement image in brand image towards purchase decision : case study endorser Ariel "Noah" on XL Bebas
Pengarang : Mohammad Renaldo Ercho, author
No. Panggil : T-Pdf
Jenis Koleksi : UI - Tesis Membership
Lokasi : Universitas Indonesia Library
Pengaruh celebrity endorser credibility pada iklan terhadap brand attitude (studi pada iklan Kartuhalo Fit Hybrid yang diperankan oleh Joe Taslim) = The influence of celebrity endorser credbility on advertising towards brand attitude (study on Kartuhalo Fit Hybrid advertising that played by Joe Taslim)
Pengarang : Salma Fuad, author
No. Panggil : S-Pdf
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Pengaruh Celebrity Endorser : Deddy Corbuzier terhadap Perceived Brand Personality jasa ekspedisi J&T Express di Kota Depok = THE EFFECT OF CELEBRITY ENDORSER DEDDY CORBUZIER ON PERCEIVED BRAND PERSONALITY OF AN EXPEDITION SERVICE BRAND J&T EXPRESS KN DEPOK CITY
Pengarang : Nabila Faranida Mulyana, author
No. Panggil : S-pdf
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
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