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Found 149895 Document(s) match with the query 20457126
Pengaruh negative celebrity publicity dan celebrity identification terhadap intensi membeli produk perawatan wajah dan tubuh = The effect of negative celebrity publicity and celebrity identification toward purchase intention in face and body products
Author : Dhiajeng Hesti Prameswara, author
Call Number : S69900
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Attachment terhadap selebriti sebagai moderator dari pengaruh jenis celebrity endorsement dengan intensi membeli pada emerging adult = Attachment with celebrity as a moderator of the effect of types of celebrity endorsement and purchase intention in emerging adults
Author : Keisha Saravitra Bawono, author
Call Number : S67106
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Pengaruh tipe dukungan selebriti dan kongruensi selebriti dengan produk perawatan tubuh terhadap intensi membeli pada pengguna instagram = The influence of celebrity endorsement types and congruency celebrity with the body care products toward purchase intention on instagram users
Author : Ratu Laila Indah Baskara Putri, author
Call Number : S67068
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Perbandingan antara kredibilitas selebriti dan kredibilitas perusahaan terhadap intensi konsumen membeli tiket pesawat = Comparing celebrity credibility and corporate credibility toward consumer's purchase intention of airlines ticket
Author : Indah Sari Febrina, author
Call Number : S67114
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Analisis pengaruh celebrity endorsement terhadap minat beli konsumen melalui sikap atas iklan pada produk: studi kasus pada selebriti Dian Sastro dengan brand kecantikan dan makeup L'oreal Paris = Analysis of Influence of celebrity endorsementon Ccnsumer purchase intention for existing products: a case study of celebrity endorsement Dian Sastro with the beauty and makeup brand L'oreal Paris
Author : Maria Aussie Banteng Pramono, author
Call Number : S64550
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Pengaruh country image dan strategi celebrity endorser terhadap purchase intention produk DFSK Glory 580 = The impact of country image and celebrity endorser strategy on purchase intention
Author : Laras Antania Hanjani, author
Call Number : T53028
Collection Type : UI - Tesis Membership
Location : Universitas Indonesia Library
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