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Found 166227 Document(s) match with the query 20479636
Pengaruh evaluasi firm created content dan user generated content terhadap customer based brand equity = Effect of firm created content and user generated content evaluation on customer based brand equity
Author : Vinna Hermaren, author
Call Number : T49826
Collection Type : UI - Tesis Membership
Location : Universitas Indonesia Library
Pengaruh aktivitas pemasaran media sosial terhadap consumer based brand equity. Studi kasus: Go-jek = Effect of social media marketing activities through consumer based brand equity. Case study: Go-jek
Author : Rio Johan Kusuma, author
Call Number : S67676
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Peran community engagement dan brand community types dalam membangun brand trust pada social media based brand community = The roles of community engagement and brand community types in building brand trust on social media based brand community
Author : Kurniadi Prastowo, author
Call Number : T49652
Collection Type : UI - Tesis Membership
Location : Universitas Indonesia Library
The effect of traditional advertising and social media communication on consumer based brand equity and purchase intention. Case study of FMCG cosmetics industry in Indonesia (Maybelline, Revlon, Wardah) = Pengaruh iklan tradisional dan media sosial terhadap consumer based brand equity dan purchase intention. Kasus: industri kosmetik FMCG di Indonesia (Maybelline, Revlon, Wardah)
Author : Dewa Ayu Kalyana Putri, author
Call Number : S65103
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Pengaruh janji merek, reputasi merek dan kampanye permanen terhadap keyakinan keputusan serta intensi mendukung partai politik = The role political party brand promise, brand reputation permanent campaign to decision confidence and intention to support
Author : Sihite, Janfry, author
Call Number : D2374
Collection Type : UI - Disertasi Membership
Location : Universitas Indonesia Library
Analisis Pengaruh Keterlibatan Pada Akun Sosial Media Instagram Brand Uniqlo Indonesia (@UniqloIndonesia) Terhadap Intensi Pembelian Konsumen = Analysis The Effect of Involvement on Brand’s Social Media Instagram Account of Uniqlo Indonesia (@UniqloIndonesia) on Consumer Purchase Intention
Author : Muhammad Dzaky Akbar Aryoputra, author
Call Number : S-pdf
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
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