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Found 197232 Document(s) match with the query 20522429
Pengaruh Intensi Adopsi Gamification pada Brand Awareness dan Brand Loyalty Industri Pariwisata Indonesia = The Impact of Gamification Adoption Intention on Brand Awareness and Brand Loyalty of Indonesia's Tourism Industry
Author : Joseph Julian Aslan, author
Call Number : T-pdf
Collection Type : UI - Tesis Membership
Location : Universitas Indonesia Library
Analisis pengaruh implementasi gamifikasi pada customer engagement dan brand awareness di marketplace = The influence of gamification on brand engagement and brand awareness in online marketplaces
Author : Fadhlan Hafizh Permana, author
Call Number : S-pdf
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Pengaruh gamification pada loyalty program terhadap attitude towards loyalty program dan behavioral intention pada aplikasi m-commerce = The effect of gamification on loyalty program towards attitude towards loyalty program and behavioural intention on m-commerce
Author : Muhammad Gilang Aditya, author
Call Number : T-pdf
Collection Type : UI - Tesis Membership
Location : Universitas Indonesia Library
Pengaruh Intrinsic Motivations dan Shopping Engagement terhadap Intention to Buy Pengguna Aplikasi Tokopedia dan Shopee: Studi pada Generasi Milenial dan Generasi Z = The Influence of Intrinsic Motivations and Shopping Engagement on Intention to Buy Users of Tokopedia and Shopee Applications: Study on the Millennials and Gen Z
Author : Saverio Davin Ditasyah Riyandi Putra, author
Call Number : S-pdf
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Pengaruh pengalaman gamification marketing activities terhadap brand loyalty, positive word of mouth, dan resistance to negative information melalui utilitarian value, hedonic value, satisfaction, dan brand love: studi pada pengguna Tokopedia Games = The effect of the experience of gamification marketing activities on brand loyalty, positive word of mouth and resistance to negative information through Utilitarian Value, Hedonic Value, satisfaction, and brand love: study of Tokopedia Games users
Author : Raissa Diva Herwanti, author
Call Number : S-pdf
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Analisis pengaruh faktor-faktor gamification dan enjoyment dalam Shopee Games terhadap online purchase intention pada aplikasi Shopee = The effect of gamification factors and enjoyment in Shopee Games towards online purchase intention on Shopee application
Author : Abigail Mutiara Eldhia, author
Call Number : S-pdf
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
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