Hasil Pencarian

Ditemukan 158241 dokumen yang sesuai dengan query 20524061
Pengaruh Self-Construal Terhadap Intensi Pembelian dan Brand Attitude Terhadap Cause-Related Marketing: Peran Mediasi dari Empati = The Effect of Self-Construal on Consumer's Purchase Intention and Brand Attitude Towards Cause-Related Marketing: The Mediating Role of Empathy
Pengarang : Nadira Salsabila Zulhambri, author
No. Panggil : MK-pdf
Jenis Koleksi : UI - Makalah dan Kertas Kerja
Lokasi : Universitas Indonesia Library
Pengaruh cause-related marketing, corporate image, consumers attitude dan brand attractiveness terhadap intensi pembelian konsumen pada perusahaan sosial = Impact of cause related marketing corporate image consumers attitude and brand attractiveness toward consumer purchase intention on social enterprise
Pengarang : Maria Mahdalena, author
No. Panggil : S65112
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Pengaruh kredibilitas pendukung ?Abel Cantika? terhadap sikap merek, kredibilitas merek, dan minat beli pengikut milenial akun Instagram Make Over = The effect of endorser ?Abel Cantika? credibility on brand attitude, brand credibility, and purchase intention of millennial followers on make over Instagram
Pengarang : Christie Kirana, author
No. Panggil : S-pdf
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Analisis pengaruh store image, store brand price image dan store brand perceived risk sebagai variabel mediasi terhadap store brand purchase intention pada produk store brand ritel watsons = Analysis of the influence store image store brand price image and store brand perceived risk as mediating variable on purchase intention of store brand product watsons
Pengarang : Sibarani, Mentari, author
No. Panggil : S58142
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Pengaruh Perceived Safety & Brand Trust, Fair Price, Perceived Risk, Government Trust, dan Solidarity with Restaurant Sector terhadap Intention to Visit Restoran All You Can Eat (Studi pada Perilaku Konsumen selama Pandemi COVID-19 di DKI Jakarta) = The Effect of Perceived Safety & Brand Trust, Fair Price, Perceived Risk, Government Trust, and Solidarity with Restaurant Sector toward Intention to Visit All You Can Eat Restaurant (Study on Consumer's Behavior during COVID-19 Pandemic in DKI Jakarta)
Pengarang : Adeline, author
No. Panggil : S-pdf
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
Analisis motivasi pembelian konsumen milenial terhadap heritage luxury brand: studi pada merek Louis Vuitton = Millennial consumers? purchase motivation on heritage luxury brand: a study on Louis Vuitton brand
Pengarang : Fransisca Kurnia Widyasari, author
No. Panggil : S-pdf
Jenis Koleksi : UI - Skripsi Membership
Lokasi : Universitas Indonesia Library
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