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Found 147041 Document(s) match with the query 20527701
Pengaruh short brand story dan implicit mindset terhadap sikap terhadap merek dan intensi membeli = The influence of short brand story and implicit mindset on brand attitude and purchase intention.
Author : Aliya Fitri, author
Call Number : S-pdf
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Short brand story: company-generated atau consumer-generated? pengaruh jenis short brand story terhadap intensi membeli produk FMCG = Short Brand Story: Company-generated or Consumer-generated? Effects of Types of Short Brand Stories on Purchase Intention FMCG Products
Author : Syifa Haryanti Khairunnisa, author
Call Number : S-pdf
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Konsumen: percaya atau tidak pada Brand? Pengaruh jenis short brand story terhadap intensi membeli yang dimoderasi oleh trust = Consumer: trust or not to the brand? The effect of short brand story type on purchase intention moderated by trust
Author : Nopiati Amelia, author
Call Number : S-pdf
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Peran tipe short brand story terhadap purchase intention FMCG dengan perceived brand quality sebagai mediator = The role of short brand story type on purchase intention towards FMCG with perceived brand quality as mediator
Author : Cindy Rachma Muffidah, author
Call Number : S-pdf
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Pengaruh etnosentrisme konsumen pada sikap eksplisit dan implisit konsumen terhadap merek dalam dan luar negeri = The effect of consumer ethnocentrism to consumer's explicit and implicit attitude toward local and global brand
Author : Dantia Anisa, author
Call Number : S65113
Collection Type : UI - Skripsi Membership
Location : Universitas Indonesia Library
Pengaruh Green Brand Affect Terhadap Green Purchase Intentions dengan Efek Mediasi dari Green Brand Associations, Green Brand Attitude, dan Green Brand Trust = The Influence of Green Brand Affect towards Green Purchase Intention with the Mediation Effect of Green Brand Association, Green Brand Attitude and Green Brand Trust
Author : Jedidiah Patarson Warouw, author
Call Number : TA-pdf
Collection Type : UI - Tugas Akhir
Location : Universitas Indonesia Library
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