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Hasil Pencarian

 
Ditemukan 1 dokumen yang sesuai dengan query
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Gisela Kilisya Tasmalia, author
The analysis of instagram beauty influencer opinion on follower intention to interact, recommend, and follow the advice = Analisis opini beauty influencer di instagram terhadap para pengikutnya dalam intention to interact, intention to recommend, dan intention to follow the advice
ABSTRACT
This thesis aims to analyze factors contributing to make a perceived opinion leader (Indonesian beauty influencer) and factors influencing their opinion on follower intention to interact, recommend, and follow the advice. The data was collected from 185 respondents with a criterion of those who follow any Indonesian beauty influencer account...
2019
S-pdf
UI - Skripsi (Membership)  Universitas Indonesia Library