Ditemukan 1 dokumen yang sesuai dengan query
Putranto Budi Raharjo, author
Shopping has also studied in the field of leisure. Dholakia identified three main motives for shopping: utilitarian, family or social interaction and shopping as a pleasure activity in its own right with social and relaxation dimensions. In addition, Dholakia cautioned against the assumption that gender is a key variable, noting...
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2006
T18547
UI - Tesis (Membership) Universitas Indonesia Library
