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Smith, Gordon

Durham: Duke University Press, 1989

320.943 SMI d

Buku Teks  Universitas Indonesia Library

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Smith, Gordon V. 1937-, author

The nature of a trademark ; Trademark defined ; The legal underpinnings of trademarks ; Trademarks, brands, and the products and services they represent -- Valuation basics ; The business enterprise ; Valuation principles ; Property and rights to property ; Premise of value ; Valuation methods -- Using financial...

Hoboken, NJ: John Wiley & Sons, 2013

346.730 4 SMI t (1)

Buku Teks  Universitas Indonesia Library

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