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Hasil Pencarian

 
Ditemukan 1 dokumen yang sesuai dengan query
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Tamara Benardin Jordanus, author
Investigating the mediating effect of a company's sexual harassement case on its brand popularity-case study grab = Menyelidiki efek mediasi dari kasus pelecehan seksual perusahaan terhadap perebutan studi kasus popularitas merek
The popularity of a company is mainly determined by its customers, as consumers provide a view of how the brand is felt by them. Not uncommonly company have been ensnared with cases involving sexual harassment. This study will try to explain how cases of sexual harassment affect the companys brand...
Depok: Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019
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UI - Skripsi Membership  Universitas Indonesia Library