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Ditemukan 98 dokumen yang sesuai dengan query

Paquette, Larry, author

The sourcing solution: a step-by-step guide to creating a successful purchasing program

Straight information and practical steps for better purchasing and procurement. The purchasing function is in the middle of unprecedented change. The transformation is being driven by globalization in consumer and supplier markets, as well as by rapid technological advances that facilitate procurement on any scale...

New York: [American Management Association;, ], 2003

e20438626

eBooks Universitas Indonesia Library

Schuh, Christian, author

The purchasing chessboard: 64 methods to reduce costs and increase value with suppliers

[This second edition of The purchasing chessboard addresses the new realities of a highly volatile economic environment and describes the many-sometimes surprising-ways in the trademark technique is being used in today's world of business procurement., This second edition of The purchasing chessboard addresses the new realities of a highly volatile...

New York: [Springer Science, ], 2012

e20397490

eBooks Universitas Indonesia Library

Erika Darmayanti, author

Analisis Ekuitas Merek Dan Minat Beli Smartphone Samsung (Studi Pada Mahasiswa Ekstensi FISIP UI) = Brand Equity And Purchase Intention Analysis On Samsung Smartphone (Study On Extention Students FISIP UI)

Kekuatan dimiliki semua merek baik merek baru atau lama yang diukur dari ekuitas merek Ekuitas merek dimiliki pula oleh Samsung sebagai salah satu merek smartphone yang saat ini banyak digunakan Minat beli smartphone Samsung terus meningkat dilhat dari laba Samsung yang terus meningkat Oleh karena itu penelitian ini bertujuan menganalisis...

Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2013

S-pdf

UI - Skripsi Membership Universitas Indonesia Library

Westring, Gosta B.

International procurement ; a training manual / by Gosta B. Westring

New York: N.Y. United Nations Institute for traning and research , 1974

658.72 WES i

Buku Teks Universitas Indonesia Library

Diamond, Jay, author

Retail buying

New Jersey: Prentice-Hall, 2000

658.72 DIA r

Buku Teks Universitas Indonesia Library

Andi Nadia Radinka, author

Analisis penerapan integrated marketing communication pada produk berbasis teknologi dalam membangun keputusan pembelian : studi kasus pemasaran produk elektronik Panasonic = Analysis on application of integrated marketing communication on the product-based technology in building purchase decision : case study on electronic product marketing of Panasonic

Penelitian ini bertujuan untuk menguji bagaimanakah Integrated Marketing Communication (IMC) yang terdiri dari advertising, personal selling, sales promotion, public relations & publicity, direct marketing, serta interactive marketing dapat mendorong terjadinya keputusan pembelian konsumen produk elektronik rumah tangga. Data yang digunakan pada penelitian ini adalah data primer yang didapat dari kuesioner,...

Depok: Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2012

T30401

UI - Tesis Open Universitas Indonesia Library