Ditemukan 1 dokumen yang sesuai dengan query
M. Dachyar, author
The Design of Performance Assessment Model for Customer Relationship Management in Banking industries Using Analytic Hierarchy Process. Customer Relationship Management is an approach to organize company? interactions with customers that starts with a customer-centered point of view.
Basically, the goals of adopting CRM are to increase customer retention and customer satisfaction....
Depok: Fakultas Teknik Universitas Indonesia, 2005
JUTE-19-1-Mar2005-94
Artikel Jurnal Universitas Indonesia Library
