Coping with the mass media
editor, Joseph F. Littell
McDougal, Littel and Company, 1976
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Gamble, Michael W., author
Introduction mass communication
McGraw Hall, 1986
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Katz, Elihu, author
Personal influence: the part played by people in the flow mass communications
Free Press, 1964
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Maincurrents in Mass Communications
[compiled by] Warren K. Agee, Phillip H. Ault, Edwin Emery
Harper & Row Publishers, 1986
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Zuckman, Harvey L., author
Mass communications law in a nutshell
West Publishing, 1983
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