See Allo

Modern marketing strategy

edited by Edward C. Bursk and John F. Chapman

New American Library, 1964

Buku Teks

Rachman, David J., author

Modern marketing

Dryden Press, 1980

Buku Teks

Kelley, Eugene J.

Marketing strategy and functions

Prentice-Hall, 1965

Buku Teks

Thorelli, H.B., author

International marketing strategy

Penguin Books, 1973

Buku Teks

Markin, Rom J., author

Marketing : strategy and management

John Wiley & Sons, 1982

Buku Teks

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