Bagaimana menciptakan pasar=Creating a market / Penerjemah: Narto Erawan Dalimartha
Bhratara Karya Aksara, 1978
Buku Teks
Firmanzah, author
Successful new product launching (npl) in the local market : bridging standardization and localization
Salemba Empat, 2009
Buku Teks
Hedin, Hans, author
The handbook of market intelligence : understand compete and grow in blobal markets
John Wiley & Sons Inc, 2011
Buku Referensi
Market share and customer equity measurement using markov chain
Artikel Jurnal
Fanggidae, Apriana H.J., author
Strategi pemasaran pariwisata: segmentation, target market, positioning dan marketing mix
2006
Artikel Jurnal
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