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Readings in marketing : the qualitative and quantitative areas

edited by Philip R. Cateora and Lee Richardson

Appleton-Century-Crofts, 1967

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Clark, Fred E.

Readings in marketing / Fred E. Clark

MacMillan Co., 1931

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Westing, John Howard, author

Readings in marketing

Prentice-Hall, 1957

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McNair, Malcolm P., author

Readings in marketing

McGraw-Hill, 1949

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McNair, Malcolm P., author

Readings in marketing

McGraw-Hill, 1956

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