Luthfi Abdurrahman, author
Analisis pengaruh cognitive dan affective responses terhadap Website Attitude, Brand Attitude, dan Purchase Intention dari iklan internet : studi kasus iklan Pizza Hut di website Detik.com = Analysis of influence the cognitive and affective response to the website attitude brand attitude and purchase intention from web advertising : case study Pizza Hut advertisement in Detik.com website
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013
 UI - Skripsi Membership
Tri Agustinasari, author
Kampanye melalui Iklan Layanan Masyarakat (ILM) Badan Narkotika Nasional (BNN) dalam dimensi argumentasi dan pembingkaian pesan, periode 2016-2018 = Campaign through public service advertising (PSA) National Narcotics Board (NNB) in the dimensions of the argument and framing of the message, period 2016-2018
Sekolah Kajian Stratejik dan Global Universitas Indonesia, 2019
 UI - Tesis (Membership)
Sandage, C.H.
The promise of advertising / S.H. Sandage
Richard D. Irwin, 1961
 Buku Teks
Wells, William D., author
Advertising : principles and practice
Prentice-Hall, 2000
 Buku Teks
Gomez, Julita R.
Advertising / Julita R. Gomez
National Book Store, 1986
 Buku Teks
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