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Aster Aryati Rakhmasari, author

Formulasi strategi pemasaran ISP dengan menggunakan metode Quality Function Deployment : Studi kasus INDOSATnet RN Bogor = ISP's marketing strategy formulation with quality function deployment (Case: INDOSATnet RN Bogor)

Fakultas Teknik Universitas Indonesia, 2004

UI - Tesis (Membership)

Christian Soetanto. author

Analisa strategi pemasaran digital dalam komunikasi produk ke konsumen : studi kasus perusahaan A = Analysis of digital marketing strategy in communicating products to consumers : case study of company A

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2013

UI - Tesis Membership

Keegan, Warren J., author

Global marketing

Pearson, 2011

Buku Teks

Keller, kotler, author

Marketing Management

Pearson Education, Inc, 2006

Buku Teks

Converse, Paul Dulaney, 1889-, author

Elements of marketing

Prentice-Hall, 1958

Buku Teks

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