See Allo

Batra, Rajeev, author

Advertising management

Prentice-Hall, 1996

Buku Teks

Belch, George F., author

Advertising and promotion

McGraw-Hill, Irwin, 2001

Buku Teks

Dyer, Gillian

Advertising as communication

Routledge, 1996

Buku Teks

Burton, Philip Ward, 1910-, author

Advertising copywriting

NTC Business Book, 1991

Buku Teks

Lwin, May, author

Clueless in advertising

Bhuana Ilmu Populer, 2005

Buku Teks

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