See Allo

Lwin, May, author

Clueless in advertising

Bhuana Ilmu Populer, 2005

Buku Teks

Advertising theory

Shelly Rodgers and Esther Thorson

Routledge, 2012

Buku Teks

Arens, William F., author

Contemporary advertising

Irwin /McGraw-Hill, 1999

Buku Teks

Lane, W. Ronald, author

Advertising : a framework

Prentice-Hall, 2001

Buku Teks

Exploring advertising

edited by Otto Kleppner and Irving Settel

Prentice-Hall, 1970

Buku Teks

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