See Allo

Lovelock, Christopher H., author

Services marketing

Pearson Prentice Hall, 2001

Buku Teks

McCarthy, E. Jerome, author

Basic marketing

Richard D. Irwin, 1998

Buku Teks

Staton, William J.

Fundamentals of marketing

McGraw-Hill, Inc, 1991

Buku Teks

Cateora, Philip R., author

International marketing

McGraw-Hill, 2008

Buku Teks

Stanton, William J., author

Fundamentals of marketing

McGraw-Hill, 1994

Buku Teks

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