See Allo

Rachman, David J., author

Modern marketing

Dryden Press, 1980

Buku Teks

Morris, Michael H., author

Business marketing

Sage, 2001

Buku Teks

McNair, Malcolm P., author

Readings in marketing

McGraw-Hill, 1949

Buku Teks

McNair, Malcolm P., author

Readings in marketing

McGraw-Hill, 1956

Buku Teks

Stanton, William J., author

Fundamentals of marketing

McGraw-Hill, 1967

Buku Teks

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