See Allo

Stanton, William J., author

Fundamentals of marketing

McGraw-Hill, 1987

Buku Teks

Kotler, Philip, author

Principles of marketing

Prentice Hall International, 1983

Buku Teks

Hartley, Robert F., author

Marketing fundamentals

Harper & Row, 1983

Buku Teks

Still, Richard R., author

Essentials of marketing

Prentice-Hall, 1966

Buku Teks

Kotler, Philip, author

Marketing; Jilid I = Marketing essential

Erlangga , 1996

Buku Teks

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