Walle, Alf H., author
Qualitative research in intelligence and marketing
Quorum Books, 2001
 Buku Teks
Dubois, Bernard, author
Understanding the costumer: a European perspectiver
Prentice-Hall, 2000
 Buku Teks
Gibson, A. B., author
Thinkers at work
Longmans, 1947
 Buku Teks
Malhotra, Naresh K.
Basic marketing research : a decision-making approach
2006
 Multimedia
Luki Indra Malik, author
Perencanaan Digital Marketing untuk Kedai Fast Food Wings It! = Digital Marketing Planning for Fast Food Shop Wings It!
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
 UI - Tugas Akhir
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