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Ghamal Peris Aulia, author

Aktivitas membangun corporate brand (Sebuah model untuk industri manufaktur)

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2003

UI - Skripsi (Membership)

M. Gugah Patria, author

Identifikasi nilai : pendayagunaan intangible asset dalam penerapan estimasi kuantifikasi brand names suatu perspektif finansial

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 1993

UI - Skripsi (Membership)

C. Nurlany Mulia Pranata, author

Pengaruh brand experience terhadap brand personality Starbucks coffee Indonesia: studi kasus pada brand Starbucks di kalangan mahasiswa sarjana Departemen Ilmu Komunikasi UI = The influence of brand experience towards brand personality of Starbucks coffee Indonesia: study case towards Starbucks brand on undergraduate students of Communication Science UI

2018

UI - Skripsi (Membership)

Wardah Sholihatul Imamah, author

Pengaruh corporate brand image, customer perceived value, dan customer satisfaction terhadap customer loyalty: studi kasus Martha Tilaar = Impact of corporate brand image customer perceived value and customer satisfaction on customer loyalty: case study Martha Tilaar

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016

UI - Skripsi (Membership)

Beby Lexa Rezqianita, author

Pengembangan Model Strategi Adopsi Industri 4.0 pada Industri Manufaktur Menggunakan Metode DEMATEL-Based ANP dan ISM = Development of Strategy Model of Industry 4.0 Adoption in Manufacturing Industry Using DEMATEL-Based ANP and ISM Method.

Fakultas Teknik Universitas Indonesia, 2020

UI - Tesis (Membership)

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