McNeal, James U
Kids as customers: a handbook of marketing to children/James U.CcNeal
An Inpriint of Mcmillan, 1992
 Buku Teks
Wunker, Stephen, author
Capturing new markets : discover how smart companies create opportunities other's don't
McGraw-Hill, 2011
 Buku Teks
Riska Amelia Hasan, author
Analisis pengaruh strategi experiential marketing terhadap customers perceived experiential value satisfaction dan loyalty studi kasus the body shop Indonesia = The impact of experiential marketing strategy on customers perceived experiential value satisfaction and loyalty case study the body shop Indonesia
2013
 UI - Skripsi (Membership)
Cohan, Peter S., 1957-, author
E-profit : high payoff strategies for capturing the e-commerce edge
AMACOM, 2000
 Buku Teks
Arthur, Lisa, author
Big data marketing: engage your customers more effectively and drive value
Wiley, 2014
 Buku Teks
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