Kelley, Larry D., author
Advertising Media Planning : a Brand Management Approach
M.E. Sharpe, 2011
 Buku Teks
Perrin, Karen M., author
Essentials of planning and evaluation for public health
Jones & Bartlett Learning, 2016
 Buku Teks
Kellogg on advertising & Media
Bobby J. Calder, editor
John Wiley & Sons, 2008
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Hancock, Alan, 1965-, author
Planning for educational mass media
Longman, 1977
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Encyclopaedia of new media and educational planning
Sarup Sons, 2000
 Buku Teks
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