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Giovanni Dyosa, author

Analisis pengaruh perceived usefulness, perceived ease of use, brand image, dan attitude towards using terhadap purchase intention perangkat Apple watch = The influence of perceived usefulness perceived ease of use brand image and attitude towards using on purchase intention of Apple watch

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2017

UI - Skripsi Membership

Pulungan, Kla Ydrea, author

Pengaruh experiential marketing terhadap repurchase intention; studi pada Marco Padang Street Gallery Pondok Indah Mall = Analyzing the influence of experiential marketing on repurchase intention: studies on Marco Padang Street Gallery Pondok Indah Mall

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017

UI - Skripsi Membership

Alfi Rahmadian, author

Analisis pengaruh user interaction pada social media terhadap brand awareness dan repurchase intention. Studi pada facebook fanpage McDonald's = The effect of user interaction on social media toward brand awareness and repurchase intention. The case of McDonald's Facebook fanpage

2017

UI - Skripsi Membership

Muhamad Akbar Fadillah, author

Faktor-faktor yang Mempengaruhi Sikap Konsumen terhadap Fashion Infuencers di Tiktok: Pengaruh Kepada Purchase Intention & Brand Attitude = Factors Influencing Consumers on Fashion Influencers on Tiktok: Influence on Purchase Intentions & Brand Attitudes

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023

UI - Skripsi Membership

Ritsah Qur`anis, author

Strategi peningkatan purchase intention pelanggan maskapai Garuda Indonesia penerbangan internasional berdasarkan faktor-faktor brand equity = Strategy to Increase customers purchase intention on Garuda Indonesia's international flights based on brand equity factors

Fakultas Teknik Universitas Indonesia, 2016

UI - Skripsi Membership

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