Sharfina Jasmine, author
Analisis pengaruh social media marketing activities, advertising, dan sales promotion terhadap dimensi-dimensi brand equity studi kasus: Wardah = Analysis of the influence of social media marketing activities advertising and sales promotion towards the dimensions of brand equity: case study Wardah
2017
 UI - Skripsi (Membership)
Gerald Sebastian, author
Analisis viral marketing youtube studi terhadap tayangan ?kenapa rupiah melemah? dari Saluran Kok Bisa = Viral marketing analysis on youtube case study ?kenapa rupiah melemah? on Kok Bisa Channel
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016
 UI - Makalah dan Kertas Kerja
Johnson, Lewis K., author
Sales and marketing management : text and cases
Allyn and Bacon, 1957
 Buku Teks
Simmons, Harry
New techniques in marketing management / Harry Simmons
Prentice-Hall, 1958
 Buku Teks
Tosdal, Harry R.
Introduction to sales management / Harry R. Tosdal
McGraw-Hill Book Co., Inc, 1950
 Buku Teks
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