See Allo

Billy Koesoemadinata, author

Pengaruh konten periklanan dan promosi penjualan terhadap brand awareness dan brand association uang elektronik "OVO": studi di kalangan generasi millenial = The impact of advertising content and sales promotion to brand awareness and brand association of electronic money "OVO"

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2021

UI - Tesis Membership

Belch, George E., author

Advertising and promotion : an integrated marketing communications perspective

McGraw-Hill , 2001

Buku Teks

Well, William

Advertising principles and practice

Prentice-Hall, 1995

Buku Teks

Duncan, Tom, author

IMC using advertising and promotion to build brands

McGraw-Hill, 2002

Buku Teks

Duncan, Tom, author

IMC using advertising and promotion to build brands

McGraw-Hill, 2002

Buku Teks

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