Irfia Lazhari, author
Analisis pengaruh employee brand commitment dan employee brand trust terhadap brand citizenship behavior pada pramugara dan pramugari tahun 2015: studi kasus PT X = The effect of employee brand commitment and employee brand trust toward brand citizenship behavior flight attendants: study case PT X
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015
 UI - Skripsi (Membership)
Jessica Eka Putri, author
Pengaruh green brand positioning, green brand awareness, green brand image dan attitudes toward green brand terhadap green brand purchase intention: studi kasus ac merek Panasonic = The effect of green brand positioning green brand awareness green brand image and attitudes toward green brand on green brand purchase intention case study of Panasonic air conditioner
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi Membership
Popo Yusri, author
Analisis brand positianing rokok gudang garam international dan djarum super = Analysis brand positioning of Gudang Garam International and Djarum Super.
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2008
 UI - Tesis (Open)
Sarifudin, author
Analisis positioning dan strategi pengembangan jaminan sosial tenaga kerja dalam memperkokoh sistem jaminan sosial di Indonesia (studi kasus PT Jamsostek)
Fakultas Teknik Universitas Indonesia, 2000
 UI - Tesis (Membership)
Raden Rara Nurra Indraswari, author
Pengaruh brand image terhadap positioning dan experiental produk Teh Botol sosro di wilayah DKI Jakarta
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2007
 UI - Skripsi (Membership)