Voe, Merrill De, author
The how of successful sales management
Prentice-Hall, 1957
 Buku Teks
Hughes, G. David, author
Strategic sales management
Addison-Wesley, 1983
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Stroh, Thomas F., author
Managing the sales function
McGraw-Hill, 1978
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Quelsch, John A., author
Sales promotion management
Prentice-Hall, 1989
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Quelch, John A., author
Sales promotion management
Prentice-Hall, 1989
 Buku Teks