Kotler, Philip, author
Marketing management
Prentice-Hall, 1989
 Buku Teks
Kotler, Philip, author
Marketing management
Pearson Education, 2006
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Herrick, Neal Q., author
Joint management and employee participation : labor and management at the crossroads
Jossey-Bass, 1990
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Khalil, Tarek M., author
Management of technology : the key to competitiveness and wealth creation
McGraw-Hill, 2000
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Khalil, Tarek M.
Management of technology : the key to competitiveness and wealth creation
McGraw-HIll , 2000
 Buku Teks
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