Fafa Wibhiyadi, author
The Impact of website environment to online brand community users engagement = Dampak lingkungan situs web terhadap keterlibatan pengguna komunitas merek online
2018
 UI - Makalah dan Kertas Kerja
Rayza Ardian Bahri, author
Analisis pengaruh Endorser di Social Media terhadap pengambilan keputusan pembelian produk dengan metode AISAS: studi kasus Telkomsel = Analysis of influence by brand endorser at social media and its impact on intention to buy using AISAS method: study case Telkomsel
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012
 UI - Tesis (Open)
Hebert Kostan, author
Analisis faktor-faktor yang mempengaruhi brand post popularity di industri e-commerce = Analysis of factors influencing brand post popularity in e-commerce industry
2017
 UI - Tesis (Membership)
Vinna Hermaren, author
Pengaruh evaluasi firm created content dan user generated content terhadap customer based brand equity = Effect of firm created content and user generated content evaluation on customer based brand equity
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018
 UI - Tesis (Membership)
Clarissa Setyadi, author
Strategi social media marketing untuk meningkatkan consumer engagement (studi kasus pada brand Ittaherl di Instagram) = Social media marketing strategy to intensify consumer engagement (case study about Ittaherl brand in Instagram)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Makalah dan Kertas Kerja
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