Dyche`, Jill, author
The CRM handbook : a business guide to customer relationship management
Addison-Wesley, 2002
 Buku Referensi
Shafira Azzahra, author
Analisis Pengaruh Customer Relationship Management Terhadap Competitive Advantage Melalui Customer Loyalty Sebagai Mediasi (Studi pada Shopee) = The Effect of Customer Relationship Management on Competitive Advantage Through Customer Loyalty as a Mediating Variable (Study on Shopee)
Fakultas Ilmu Administrasi Universitas Indonesia, 2024
 UI - Skripsi Membership
Michael Adhikara Budi, author
Analisis customer value sebagai dasar penerapan customer relationship management (CRM) di industri telekomunikasi seluler
Fakultas Teknik Universitas Indonesia, 2004
 UI - Skripsi (Membership)
Adi Kurnia, author
Pengaruh electronic customer relationship management (e-CRM) terhadap e-loyalty melalui e-satisfaction: studi pada website Garuda Indonesia = The effect of electronic customer relationship management (e-CRM) toward e-loyalty through e-satisfaction: study on website of Garuda Indonesia
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2018
 UI - Skripsi (Membership)
Kumar, V., author
Customer relationship management: concept, strategy, and tools
[Springer, ], 2012
 eBooks
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