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Aprilizayanti Putri, author

Pengaruh brand personality terhadap brand loyalty studi: konsumen produk fashion merek Zara di Jakarta

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2008

UI - Skripsi (Open)

Aveline Leonadiputri, author

Pengaruh Customer Perceived Value, Brand Trust, dan Brand Affect dalam Membangun Brand Loyalty : Studi pada Pengguna Telepon Genggam di Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2010

UI - Tesis (Open)

Eigent Maulana, author

Analisis pengaruh brand experience brand satisfaction dan brand trust terhadap brand loyalty studi kasus blitzmegaplex grand Indonesia = Analysis influence of brand experience brand satisfaction and brand trust toward brand loyalty case study blitzmegaplex grand Indonesia

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Skripsi Membership

Arum Mardikawanti, author

Pengaruh experiential marketing terhadap brand advocacy (studi pada kamera gopro )= The influence of experiential marketing toward brand advocacy (case study of gopro camera) / Arum Mardikawanti

2015

UI - Skripsi (Membership)

Rahmi Attika Karinaputri, author

Pengaruh citra merek terhadap loyalitas merek scotch brite tm = The influence of brand image towards brand loyalty scotch brite tm brand

Fakultas Ilmu Administrasi Universitas Indonesia, 2015

UI - Skripsi (Membership)

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