Harfiansa Bimatara, author
Persuasi visual dan penilaian cepat (SNAP Judgement) pemilih (studi eksperimental dampak penggunaan warna dan kedalaman gambar terhadap kemenarikan dan kepribadian kandidat) = Visual persuasion and voter's SNAP Judgment (experimental studies on color and image depth effect to candidate s likeability and personality) / Harfiansa Bimatara
2016
 UI - Tesis (Membership)
Vania Assyfa Chandra, author
Sikap terhadap iklan: suatu kajian literatur pada jurnal of advertising 'the determinants of consumers' attitude towards advertising' = Attitude toward advertising: a literature study of the jurnal of advertising 'the determinants of consumers' attitude towards advertising'
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
 UI - Makalah dan Kertas Kerja
Wahyuni Pudjiastuti, author
Kampanye dengan komunikasi persuasi : Strategi jitu menggaet calon pemilih
Prenadamedia Group, 2017
 Buku Teks
Dhiyaa Nadhifa Aziza, author
Mengevaluasi pengaruh iklan Youtube pada daya tarik customer muda: studi kasus iklan JD.ID 'dijamin ori' di Youtube = Evaluating the influence of Youtube advertising for attraction of young customers: JD.ID's advertisement series with the tagline of 'dijamin ori' on Youtube as a case study
2018
 UI - Skripsi (Membership)
Audrie Ghaissani, author
Penerapan storytelling dalam naratif iklan bercorak nostalgia (studi evaluasi pada video `Line AADC 2014: mini drama` tahun 2014)= The Use of storytelling in nostalgic narrative advertisement (evaluation study on video `Line AADC 2014: mini drama` in 2014)
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020
 UI - Makalah dan Kertas Kerja
<<   1 2 3   >>