Crawford, John W., author
Advertising
Allyn and Bacon, 1965
 Buku Teks
White, Roderick, author
Advertising
McGraw-Hill, 2000
 Buku Teks
White, Roderick, author
Advertising
McGraww-Hill , 2000
 Buku Teks
Advertising
by John S. Wright ... [et.al.]
McGraw-Hill, 1977
 Buku Teks
Reza Habibie, author
Analisis pengaruh acceptance of mobile technology terhadap respon pada mobile advertising efek dari evaluasi berdasarkan teknologi dan emosi = The analysis of acceptance of mobile technology toward response to mobile advertising the effects of technology and emotion based evaluations
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014
 UI - Tesis (Membership)
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