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Kesly Viera Anindhita Hapsari, author

Pengaruh Consumer Participation terhadap Consumer Brand Engagement dan Brand Loyalty: Studi pada Merek Kecantikan Lokal Indonesia = The Effect of Consumer Participation on Consumer Brand Engagement and Brand Loyalty: The Study on Indonesian Local Beauty Brand

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2022

UI - Skripsi (Membership)

Raisha Putri Aprilia, author

Pengaruh brand attachment terhadap perilaku positif dan negatif konsumen dengan attachment styles sebagai efek moderasi pada transportasi online di wilayah Jabodetabek = The Effect of brand attachment on consumer positive and negative behavior with attachment styles as a moderating effect on online transportation in Jabodetabek Region

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2019

UI - Skripsi (Membership)

Marchia Nur Annisa, author

Pengaruh tourism experience, lovemarks, dan brand satisfaction terhadap brand loyalty pada wisatawan DKI Jakarta yang mengunjungi destinasi wisata berbasis sejarah dan budaya di Daerah Istimewa Yogyakarta = The effect of tourism experience, lovemarks, and brand satisfaction on brand loyalty For DKI Jakarta tourists who visit historical and cultural-based tourist destinations in the Special Region of Yogyakarta

Fakultas Ilmu Administrasi Universitas Indonesia, 2021

UI - Skripsi (Membership)

Kinanti Alvani, author

Peran brand trust pada hubungan antara brand experience dengan brand loyalty pada konsumen lanjut usia = The role of brand trust in the relationship between brand experience and brand loyalty in older adult consumer

Fakultas Psikologi Universitas Indonesia, 2017

UI - Tesis (Membership)

Rizka Salsabila, author

Analisis pengaruh pengalaman merek, kepercayaan merek, dan kepuasan konsumen terhadap loyalitas merek Citilink di Bandar Udara (Bandara) Soekarno Hatta = Analysis of the influence of brand experience, brand trust, and customer satisfaction on Citilink brand loyalty at Soekarno Hatta Airport

Fakultas Ilmu Administrasi Universitas Indonesia, 2019

UI - Skripsi (Membership)

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