See Allo

Peter, J. Paul, author

Consumer behavior and marketing strategy

McGraw-Hill, 1999

Buku Teks

Howard, John A., author

Consumer behavior in marketing strategy

Prentice-Hall, 1989

Buku Teks

Khansa Nabila, author

Pengaruh green marketing terhadap minat beli konsumen dari perspektif konsumen di Jabodetabek: studi pada zero waste Indonesia = The effect of green marketing towards consumers purchasing intention from consumer's perspective in Jabodetabek: study of zero waste Indonesia

Fakultas Ilmu Administrasi Universitas Indonesia, 2020

UI - Skripsi (Membership)

Peter, J. Paul, author

Consumer behavior & Marketing Strategy : perilaku konsumen dan strategi pemasaran

Erlangga, 2014

Buku Teks

Engel, James F., author

Perilaku konsumen = Consumer behavior

Binarupa Aksara, 1994

Buku Teks

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