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Kamila Kaffah, author

Analisis Faktor-Faktor Uses & Gratification Dalam Penggunaan Media Sosial brand yang Memengaruhi Parasocial Relationship, Brand Engagement, dan Brand Loyalty = Analysis of Uses & Gratification Factors in the Use of Social Media that Affect Parasocial Relationship, Brand Engagement, and Brand Loyalty

Fakultas Ilmu Komputer Universitas Indonesia, 2022

UI - Skripsi Membership

Aulia Risky, author

Pengaruh citra merek dan kepuasan pelanggan pada loyalitas pelanggan : studi eksplanatif konsumen Kopi Kenangan di media sosial Instagram = Affect of brand image and customer satisfaction on customer loyalty : explanative study on Kopi Kenangan customer at social media Instagram

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2021

UI - Tesis (Membership)

Asri Andiani, author

Pengaruh Brand Trust dan Brand Affect terhadap Brand Loyalty pada Merek Apple (Studi pada Pengguna Merek Apple di Jakarta) = The Effects of Brand Trust and Brand Affect on Brand Loyalty of Apple (Study on Apple’s Users in Jakarta)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2015

UI - Skripsi (Membership)

Mita Karima, author

Pengaruh brand satisfaction dan brand commitment terhadap brand loyalty dan brand repurchase intention : studi kasus konsumen Toyota di Jabodetabek = Effect of brand satisfaction and brand commitment and its impact on the automotive brand loyalty and brand repurchase intention : case study Toyota users of Jabodetabek region

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2014

UI - Skripsi (Membership)

Nur Muchlis Purnawijaya, author

Pengaruh Brand Image terhadap Kepuasan Konsumen dan Loyalitas Konsumen pada Pengguna BukaLapak di Jakarta = The Influence of Brand Image on Customer Satisfaction and Customer Loyalty for BukaLapak Users in Jakarta

Fakultas Ilmu Administrasi Universitas Indonesia, 2019

UI - Skripsi (Membership)

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