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Rezdi Luthfan Pramananda, author

Faktor-faktor yang mencegah tindak pembajakan film pada konsumen muslim: peran moderasi sikap = Factors that deter films piracy in muslim consumers: the role of attitude as moderator

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2018

UI - Skripsi (Membership)

Suci Rahmadhany, author

Pengaruh perluasan merek terhadap minat konsumen : studi pada pepsodent mouthwash = The influence of brand extension toward purchase intention : study on pepsodent mouthwash

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2011

UI - Skripsi (Open)

Christie Elizabeth, author

Pengaruh brand familiarity terhadap minat beli yang dimediasi brand fit pada produk Sephora gerai Kota Kasablanka, Jakarta Selatan = The effect of brand familiarity toward consumer purchase intention mediated by brand fit on Sephora s product in Kota Kasablanka outlet, South Jakarta

2018

UI - Skripsi (Membership)

Inan Nadya Junus, author

Analisis pengaruh consumption emotion terhadap satisfaction, likelihood of word of mouth, dan positive word of mouth dalam konsumsi film Indonesia = Analysis of the impact of consumption emotions towards satisfaction, likelihood of word of mouth, and positive word of mouth in movie consumption in Indonesian movie consumptions

2017

UI - Skripsi (Membership)

Persepsi audiens terhadap product placement (Studi kasus pada product placement Sunsilk Conditioner dalam Film Queen Bee)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2009

UI - Skripsi (Open)

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