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Karina Dwi Pramesti, author

Perencanaan program komunikasi terpadu merek busana muslim NRH x Nabilia periode Januari - Juni 2019 = Integrated marketing communication planning program for fashion muslim brand NRH x Nabilia Period January - Juni 2019

2018

UI - Tugas Akhir

Talula Azizah Afliansa, author

Strategi marketing public relations pada PT. Sasa Inti dalam meningkatkan brand image Sasa MSG di kalangan ibu rumah tangga muda (studi kasus terhadap kampanye "Micin Social Gang") = Public Relations Marketing Strategy at PT. Sasa Inti in Enhancing Sasa MSG Brand Image Among Young Housewives (Case Study of the `Micin Social Gang” Campaign)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020

UI - Makalah dan Kertas Kerja

Teguh Juniarto, author

Hubungan electronic Word-of-Mouth (e-WOM) di social media, brand image, dan keputusan pembelian (studi pada restoran Sumoboo) = The relationship of electronic Word of Mouth (e-WOM) in social media, brand image, purchase decision (study at Sumoboo restaurant)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016

UI - Tesis (Membership)

Genesia Ayu Veda, author

Pengaruh brand personality terhadap minat beli: studi pada produk sportwear Specs active hijab = Brand personality's influence on the purchase intention: a sportswear Specs active hijab product study

2018

UI - Skripsi (Membership)

Safira Aisyah Imz, author

Pengaruh brand personality terhadap minat beli: pada produk fragrance Victoria's Secret = The impact of brand personality towards purchase intention: study on Victoria's Secret fragrance products

Universitas Indonesia, 2018

UI - Skripsi (Membership)

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