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Metta Yunita, author

Analisis pengaruh brand experience brand satisfaction dan brand trust terhadap brand loyalty studi kasus mitsubishi pajero sport = Analysis of the effect of brand experience brand satisfaction and brand trust toward brand loyalty case study mitsubishi pajero sport

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2015

UI - Tesis Membership

Kurnia Ibnu Azhari, author

Pengaruh perceived service quality of endorsed brand parent brand reputation dan attitude toward endorsed brand terhadap endorsed brand loyalty = The effect of perceived service quality of endorsed brand parent brand reputation and attitude toward endorsed brand on endorsed brand loyalty

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016

UI - Tesis (Membership)

Dita Sari Suwandi, author

Pengaruh Pengalaman Merek terhadap Loyalitas Merek melalui Kegemaran Merek, Hubungan diri dengan Merek dan Afeksi Merek sebagai Variabel Mediasi pada Konsumen Perawatan Kulit Avoskin di Jabodetabek = The Influence of Brand Experience on Brand Loyalty through Brand Passion, Self-Brand Connection, and Brand Affection as Mediation Variables towards Consumers of Avoskin in Jabodetabek

Fakultas Ilmu Administrasi Universitas Indonesia, 2021

UI - Skripsi (Membership)

Sufya Nabila, author

Pengaruh Green Brand Innovativeness, Value Perception, Dan Self Brand Connection Terhadap Brand Loyalty Dengan Peran Moderasi Green Knowledge = The Influence Of Green Brand Innovativeness, Value Perception, And Self-Brand Connection On Brand Loyalty With The Moderation Role Of Green Knowledge

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021

UI - Skripsi (Membership)

Farah Ayodya Swari, author

Analisis Pengaruh Brand Communication terhadap Brand Loyalty melalui Brand Image dan Brand Trust (Studi Pada Nasabah Eksternal Bank Artha Graha Internasional di Jakarta) = Analisis Pengaruh Brand Communication terhadap Brand Loyalty melalui Brand Image dan Brand Trust (Studi Pada Nasabah Eksternal Bank Artha Graha Internasional di Jakarta)

Fakultas Ilmu Administrasi Universitas Indonesia, 2019

UI - Skripsi (Membership)

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