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Radityo Kusumo Santoso, author

Pengaruh media sosial terhadap Customer Retention: studi kasus pada J.Co = The influence of social media against customer retention: study case on J.Co

Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2012

UI - Tesis (Open)

Andreas Priyo Adianto, author

Jejaring media sosial sebagai media partisipasi politik = Social media as a political participation media

Universitas Indonesia, 2013

UI - Tesis (Membership)

Maghfira Fauziah Neuville, author

Celebrities social media endorsement its influence towards purchase decision and brand favourability of indonesian fashion brands = Dukungan media sosial selebriti: pengaruhnya terhadap keputusan pembelian dan kesukaan merek fashion indonesia

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2017

UI - Makalah dan Kertas Kerja

Andhika Febi Hardina, author

Pengaruh Social Media Influencer Terhadap Purchase Intention Melalui Media Sosial Instagram (Studi Pada Produk Lokal Sejauh Mata Memandang) = The Influence of Social Media Influencers on Purchase Intention via Social Media Instagram (Study of Local Products Sejauh Mata Memandang)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2023

UI - Tesis Membership

Dinda Emily Assadiyah, author

Pengaruh social media marketing efforts terhadap ekuitas merek (studi pada khalayak media sosial cgv cinemas Indonesia) = Influence of social media marketing efforts toward brand equity (study on social media followers of cgv cinemas Indonesia) / Dinda Emily Assadiya

2017

UI - Skripsi (Membership)

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