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Anton Binsar, author

Analisis Community Relations dan Corporate Social Responsibility dalam komunikasi strategis public relations terhadap brand image (Studi Kasus Unika Atma Jaya) = Community relations and Corporate Social Responsibility Analysis in Public Relations Strategic Communication towards Brand Image (Case Study of Atma Jaya Catholic University of Indonesia).

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019

UI - Tesis (Membership)

Giannini, Gaetan T., author

Marketing public relations : a marketer's approach to public relations and social media

Prentice-Hall, 2010

Buku Teks

Atika Setiaputri, author

Strategi Kampanye Public Relations Brand Kecantikan Wardah (Studi tentang Penggunaan Media Sosial pada Kampanye Beauty Moves You Periode 2021) = Public Relations Campaign Strategy Beauty Brand Wardah (A Study About The Use of Social Media in Beauty Moves You Campaign 2021 Period)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia;;, 2022

UI - Makalah dan Kertas Kerja

Qanita Luqman, author

Analisis strategi public relations dalam membangun brand image produk Nü Green Tea pada PT ABC President Indonesia melalui kegiatan publikasi media sosial = Analysis of public relations strategy in establish the brand image of Nü Green Tea products at PT ABC President of Indonesia through social media publication activitiy

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2016

UI - Makalah dan Kertas Kerja

Destania Putri Alwindy, author

Analisis strategi marketing public relations dalam mempertahankan brand community engagement pada perusahaan jasa pengiriman berbasis teknologi di Indonesia (studi terhadap komunitas online PT Jet Global Express di media sosial instagram) = Analysis of marketing public relations strategies in maintaining brand community engagement in technology-based delivery service companies in Indonesia (study of PT Jet Global Express online community on social media)

Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2020

UI - Makalah dan Kertas Kerja

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