Lina Fitriana, author
Pengaruh kebutuhan untuk keunikan, sikap terhadap produk, nilai emosional kualitas yang diterima terhadap niat beli (studi kasus: pelanggan kedai kopi waralaba lokal Excelso dan waralaba asing Coffee Bean tea leaf & Tea Leaf) = The effect of need for uniqueness, attitude toward product, emotional value, perceived quality, to purchase intention (cases study: customer coffee rest from franchise local Excelso and franchise foreign Coffee Bean & Tea Leaf)
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2016
 UI - Skripsi (Membership)
Mazaya Putri Diandari, author
Analisis pengaruh environmentalisme, kesederhanaan dan kebutuhan akan keunikan terhadap minat beli pakaian bekas = The influence of environmentalism, frugality and need for uniqueness towards purchase intention of second-hand clothes.
Fakultas Ilmu Sosial dan Ilmu Politik Universitas Indonesia, 2019
 UI - Skripsi (Membership)
Fitriana Kusuma, author
Pengaruh country of origin terhadap evaluasi produk, persepsi kualitas dan keinginan membeli konsumen
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2006
 UI - Tesis (Membership)
Alifya Puspadianty, author
Analisis keinginan membeli terhadap produk green skincare menggunakan theory of planned behavior dengan moderasi country of origin dan price sensitivity = Analysing purchase intention of green skincare products using the theory of planned behavior with moderation country of origin and price sensitivity
Fakultas Ekonomi dan Bisnis Universitas Indonesia, 2021
 UI - Skripsi (Membership)
Reisa Rizky Pradipta, author
Pengaruh need for uniqueness terhadap purchase intention antara merek Swedia dan merek Indonesia objek penelitian : H&M dan cotton Ink = Impacts of need for uniqueness on purchase intention between Swedish and Indonesian brand objects of research : H&M and cotton Ink/ Reisa Rizky Pradipta
2014
 UI - Skripsi (Membership)
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